Gartenbau Greiving ferment intensively with Floriday . Jörn Greiving , the third generation of the family business , has high Bob Hope for the program . " Floriday has the potential to become the cardinal hub for our outside trade . "
The connection between Gartenbau Greiving and Royal FloraHolland go back a foresighted way , says Jörn Greiving . " Royal FloraHolland is a familiar name in our family . My grandfather started our business in 1960 , as a landscaper . A few year later , he meet my grandma , who started a heyday shop . These clientele merged . At one stop , my nanna endure bloom and flora shopping in Aalsmeer . Where once we were customers , today we are suppliers . "
body of work experience in the NetherlandsGartenbau Greiving is located in Wietmarschen , just over the German border , near Ommen . As the 2nd propagation , Jörn ’s founder and uncle have been scat the menage business for over 30 class . The brothers gained work experience in the Netherlands , where they were introduced to monoculture : growing one craw on one piece of nation . Greiving produces flowering houseplants and perennials and supplies mostly German supermarket , garden substance , DIY stores and wholesalers . hide Rhein - Maas , the joint venture between Royal FloraHolland and the German merchandising organisation Landgard , is also an important merchandising epithelial duct .
International marketplaceAs the youngest member of the family business , thirty - something Jörn is in tutelage of conception . That include working with Floriday . " I first heard about Floriday two or three years ago , " enjoin Jörn . " For more than a yr now , we have been work with a postman who make day-to-day trip-up to the Netherlands . Then it became interesting for us to start as a invitee transmitter at Royal FloraHolland and piece of work with Floriday . We really see Floriday as an international marketplace that tender approach to many unexampled markets . We have product that are widely available in the Netherlands , meaning there is a fate of contention in our rest home market . We focus mainly on Eastern Europe and Scandinavia
New way of doing businessFor Greiving , work with Floriday is a new way of doing business . " We currently invite orders via phone , WhatsApp and e-mail . Some broadcast a PDF file , others an Excel file . Many customer are still using their own portal vein . For some , the prices include exaltation costs , for others they do n’t . Some admit trays , others do not . At Floriday , all information is offer uniformly . This ensures transparence . Our buyers can see at a glance what the damage includes . They have truehearted access to product entropy ; and this is always correct . Anything that improves efficiency is welcome . Especially in these times when everything must happen faster and when it is becoming increasingly unmanageable to get faculty , such as serious purchaser . Digitisation makes our manufacture more sustainable , to the extent that it actually ensures its survival . '
TransparencyJörn apprize Floriday ’s drug user - friendliness . " It ’s nice that I can get at the program anytime , anywhere ; even when I ’m on the route or on holiday . Besides , it work in a simple fashion ; I can explain it to other people well , without a manual of arms or anything . I also think it ’s a skilful thing that you have to place pictures with products . This does be us some work as growers , but it is vapourous and gives a good impression of your intersection . It ’s specially nice for buyers . And if things operate well on the vendee side , it figure out for us as growers too . "
Persuading buyersThe challenge is to further even more purchaser to work with Floriday . " Success depends on that . In Germany , many thing are still done the traditional way . Sometimes there seems to be a concern of modern systems . In our growers ' association Plusplants I am a Floriday ambassador . I aid others get start , explaining how things work and what the benefits are . For case , that web shops and package packages can be well connected to Floriday via an API connectedness . In this gumption , it is effective to see that Royal FloraHolland is work to increase the international buying power on the Floriday platform . In plus , as a growers ' association , we have recently employed someone to make contact with client , set off with the work we do through Floriday .
Gartenbau Greiving
in high spirits expectationsJörn has high-pitched succeeding expectations : " In my opinion , Floriday has the potential to uprise into an irreplaceable system , the cardinal hub for our trade . Also , because the development of the platform is progressing found on the roadmap , with users work together to determine the development priority based on our needs . "
point for improvementWhat would Jörn himself want to improve about Floriday ? " I have enough wish , haha . For us , approach to literal customs written document is crucial . If you did n’t have to look up the comment lines yourself every time , it would save a luck of time . I also desire that we can start collaborating with other agriculturist to set up transport in the good possible way . The Melville W. Fuller we can load containers - both on the way there and on the way back - the honorable it is for all of us . If something could be devised to address this , it would be great from an economical and sustainability point of view . And my absolute number one wishing : to be capable to bring with tiered pricing , where you could indicate differences in price between one cart and multiple carts . Especially since we are far aside from Aalsmeer and Naaldwijk that can make a big difference , but for now it still make some confusion . I hope that this will be picked up soon ! "
For more information : Floridaywww . Floriday.io
