On October 22 , Asocolflores handed thousands of passers - by two fragrancy — one to keep , and one to give as a gift , sparking the emotion that giving and receiving bloom brings .

As Asocolflores President Augusto Solano place it , “ Many studies exhibit that the “ Duchene ” or true smile always appear in those who receive bloom . Colombia exports 1,400 species to different state . Now , we want to share them with our countrymen and women — so Colombians experience them and give them as natural endowment , specify off a chain chemical reaction of positive emotions that could do our country so much near . ”

“ 1,400 rationality to smile ” is part of the Petal It Forward initiative that Asocolflores is carry out together with the Society of American Florists ( SAF , in Spanish ) . This initiative has been give away flowers in select streets in Canada , Colombia , the United States , and Puerto Rico throughout the calendar month of October . It brings people nearer to flower , giving them a chance to receive how blossom can sharpen their senses and supply emotional benefit , specially when shared with loved single .

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Last Thursday morning , Petal It Forward gave by 1,000 bouquets in the vicinity of Bogotá ’s Park Way , one of the city ’s most crucial cultural center . It also gave as talent 1,500 bouquets in Antioquia ’s Rionegro Park , giving passer - by a chance to experience this production and see firsthand why Colombia is the Earth ’s secondly - large flower exporter .

A study impart by Rutgers University in New Jersey resolve that flowers have an quick and positivistic impingement on happiness . This impact is oecumenical and span all age groups .

Another study on “ The impact of heyday on focus , ” carry out at North Florida University , supports written report carried out previously at university like Harvard and University of Texas by concluding that adding peak to a home ’s interior command prompt emotion , stimulates creativity , and even gives people vigor .

Different discipline on the effect of blossom have concluded that

likewise , these studies agree that those who receive flower consistently experience a genuine — or “ Duchene”—smile . The “ Duchene ” smile is link up to chemical substance changes in the brain and indicates a genuine , spontaneous emotion in which the great unwashed involuntarily contract the orbicular brawn , bring up the cheeks , and grow wrinkles at the sides of the eye .

Asocolflores ’s president mark that the Colombian floriculture sphere is a leader in sustainability , confronting the concerns and challenge that countries all over the world face in terms of care for the planet while achieving economic and social development .

“ We must not forget that health and wellbeing play an extremely important theatrical role in the Sustainable Development Agenda . Today more than ever , private sector company take to create the kinds of experience that inspire positive reactions and behavior among citizen . ‘ 1,400 reasons to smile ’ seeks to give flowers as a way to give upbeat , peace , and desire to our fellow Colombian . ”

With the help of thousands of extremity of the floriculture industry both in Colombia and worldwide , Petal It Forward begin in the United States five years ago . “ 1,400 reasons to smile ” was its first activity in Colombia as well as a powerful way to demonstrate the worked up benefits of pass on and receiving blossom .

For more data : Asocolfloreswww.asocolflores.org